Stepanov, A. A. Creative management [Электронный ресурс] : practical work / Stepanov A. A. - Москва : Научный консультант, 2018. - 136 с. - ISBN 978-5-9500999-5-3 : Б. ц. Книга находится в Премиум-версии ЭБС IPRbooks. Режим доcтупа:
Кл.слова (ненормированные): инновационная экономика -- компания -- креативный менеджмент -- персонал -- творческий проект -- творческое мышление Аннотация: Educational handbook devoted to the development of practical skills and competencies of managerial staff in the field of creative management. The workshop was well represented business simulations, case studies, tests, exercises aimed at forming teams of creative breakthrough, the use of creative tools and methods in making non-standard management solutions and integrated assessment. Significant place in the workshop is paid to organization development and implementation of creative projects, managing the implementation of creative strategies in real-time, as well as organizing and conducting training seminars training of creative management in the innovation economy. The publication is intended for students enrolled in «Management», as well as graduate students, teachers and practitioners. Доп.точки доступа: Savina, M. V.; Krasyukova, N. L.; Sobon, J.; Zolotarvea, A. F.; Stepanov, I. A.; Pavlov, P.; Nedyalkova, A.; Leviczkij, M. L.; Shevchenko, T. N.; Solodkova, K. A.; Antonova, L. I.; Morozova, N. V. Свободных экз. нет |